What is Company Culture? Touch Base with History and The Community

Culture of a Company

History of a nation is also an amalgam of incidents and past experiences which make up the culture of the country. Culture, which is an accumulation of ‘how things are done’ and ‘how life is lived’ in a particular group of people is also the collection of past experiences of the people. Any business or any company is a product of the culture it comes from. 

That is why we are talking about the company culture in this article today and we will try to understand the relationship between the company culture and the historic background of it. In order to build a strong company culture, there needs to be two major elements available: solidarity and cooperation. It’s only natural that companies and other institutions ‘have the mark’ of the culture and the historic traits of the society that they exist in. An organisation reflects the social and cultural aspects of the community. 

That doesn’t mean to say that all companies or establishments in a society are somewhat the same, on the contrary, they can be different from each other just like the sub-cultures in a society. That’s why every business has its own company culture and the bond between the company culture and the employees differ from one company to another. When employees adopt the company values, they also develop a bond between themselves and the company. 

This is an indicator of a strong company culture which means the ties between the employees and the company need to be maintained if not made stronger. In order to achieve that, you need to be willing to put in the effort. 

Creating Company Culture

One of the most important components of a prestigious and established company is its company culture. The expertise, working hours, business opportunities and the market value are the aspects which follow the company culture. Unless there is an environment where common values are shared and adopted, success is a far-fetched goal. 

There are several measures to be taken into consideration when we talk about success. High profits, massive revenues or high performing employees are not the only items on the list. Having a successful business is quite simply about having a strong company culture as well as high performance. Creating an organisational culture which serves as the perfect instrument for a successful business is not easy.

The company needs to be a good fit for the community in which it exists. It also needs to have an effective leadership team made up of people who are capable of creating productive work environments. Employing team members who are willing to work to their full potential is crucial.

The Motto: This is the Company to Work For

Employee engagement is perhaps one of the most important components of a strong company culture, however, we must remember that a business is about customers. Understanding the importance of employee engagement is necessary as well as the quality of customer service. One other thing that the organisational culture requires is the mission of a company. What is the company’s mission? In the time and age we live, customers care about the personality of a company which is often expressed in its mission statement. It’s important to have a mission that resonates with the customers as it is a way of building a bond between the customers and the company. The mission of the company is also directly related with its values. When these values are adopted by the employees, the company culture can grow stronger.

Strong company culture can only be built by strong leadership which makes the working environment desirable for the employees. In order to avoid employee turnover, there needs to be measures in place so that employees stay with the company simply because employee retention is another important aspect of company culture. There are many ways of retaining employees and businesses need to be willing to adopt them so as to maintain a good team. We have gathered a few topics to consider when building a company culture.

• Identifying the final goals of the company and preparing a road-map for action.
• Knowing and understanding the background and establishment history of the company. Being loyal to its core values and making sure that they are sustained.
• On the way to success, caring for the rights of the employees as well as caring for profitability.
• Knowing and understanding that all the gains are the result of the work of employees. Rewarding success when necessary and remembering to have faith in teamwork.
• Owning up to the responsibilities when there is failure just like enjoying the fruits of successful endeavours.
• Organising and attending activities to improve the employees and celebrating the effort and the outcomes altogether.
• Implementing orientation programs for new members joining the company so that they can harmonise with the company culture. Organising activities to make sure each and every employee can build trust towards the company.

Obviously companies can take action towards creating a company culture in many other ways as long as they are compatible with the mission of the company and the leadership style. What matters here is understanding the need for creating a company culture and why it is important. 

Impact of Historic Research on Company Culture

Historic research not only sheds light onto social subject matters but also shows us the structure of the society and how the sociological evolution of the society takes place. Social structure of the community is one of the most important components of strategies adopted by a company. Any historic research conducted to find out about the community serves as a guide for companies. Companies which can make good use of this kind of guidance will be more successful.

Please check our website to find out more about how companies are subject to the culture they live in. Learn about the impact of company culture on employees from Speaker Agency’s experts Deborah Rosado Shaw, Erica Dhawan, Hayley Barnard, John Rossman, Martin Lindstrom and Dr. Christian Busch to widen your world.